Everything was ready and studied down to the smallest detail: months of pre-production, partners and fantastic artists to support our cause (the Fundraising for the Molinette-COES Research Foundation), more than 600 accreditations on the event page, projections, mapping, experience... everything but EVERYTHING had been studied, analyzed and created to make it a memorable event.
Everything yes, except the weather.
This time fate played a really bad trick on us, the rain washed away most of the evening, forcing us to show only 10% of the planned activities.
“Wet event, lucky event!” 🌧️
We heard it said so many times that evening by guests, partners, friends, family... we hope so because the sense of injustice we felt seeing a lot of our work go up in smoke, those hours spent in meetings, technical tests, video footage for funny gags, projections, setting up the area and much, much more, still burn a bit in our hearts and eyes...
But if every drop of rain that fell that evening equals a bit of luck, then we have something to give to anyone who supported us in this crazy idea!
Today, we want to express our heartfelt gratitude to all those who, despite the unexpected flood following months of drought, gathered with us on the one evening when not even the forecasts predicted rain (that's right, we have a thousand screenshots as evidence!). Despite the challenging weather conditions, many people came out in great numbers and warmed our hearts with their smiles, comforting words, and ability to have fun despite it all.
Another huge thank you It is fundamental to all of our Partner food and beverage — Angrisano Pastry Coffee Shop, Beni di Batasiolo, Raw Cuneo Meat Dock, Engine, Ferrero Fulvio Artisan Dairy, Gilac Italian beer, Ialty, La Mole, digestive Larice, Mara dei Boschi, Molecola, Reborn.To, Red Bull, Organics by Red Bull, I cut the pizza by slice — Partner Entertainment — Broncolor, DreaMusic, Epson, Format housing projects, Format space, Fowa, Hasselblad, OmniArt, Pearl'age, Riflessi shop, Sideshape, Sonos, Security Services by Giusto Giuseppe, Tecnica 3, TO.TEM — and artists — Avocado Studio, Monica Barengo, Nazareno Biondo, BAM, Nicolò Canova, Oscar Cauda, Fernando Cobelo, Carolina Grosa, Gianni Oliva, Max Petrone, Gabriele Pino, Federico Tardito — for the support, the understanding, for believing in us and for fighting by our side to allow us to bring the event home.
In you we have found the 'beauty of humankind', having experienced a fantastic connection together for a single purpose.
Last but not least We thank the Molinette Research Foundation for the collaboration and support in raising funds for a cause very dear to us.
Thinking Positive The rain didn't just wreak havoc, if we see it from another aspect it was an opportunity! It has given us the opportunity to show everyone what we are made of, how much we really and sincerely care about our work.
The Simpl. for us is not just an office but a home and if the ship takes on water then we all empty it together! And so down on the tents, draining the water directly over our heads to save our partners, crazy removals in the rain, running to repair the equipment, rearranging the interior as soon as possible, liberating dances under the flood and shouting to the sky because hey.. THE SHOW MUST GO ON!
For us, responsiveness is not just a value or a word in our logo, we are the reactivity. It is the strength of our group, it is the union of our efforts, it is the adaptation to situations, always deriving something positive from them, it is the desire not to let ourselves be overcome by the unexpected but to face them with a hard nose, always!
We have probably sinned optimism but who are we to put ourselves against 3b Meteo, Il Meteo, Meteo Aeronautica Militare, Meteo.it, Sat24, Centrometeor and Meteo ANSA.it?
You have seen us drenched, disheveled, in a hurry and in trouble, but you have also seen us for what we are: a young, passionate, determined group that is absolutely ready for anything!
Our desire for redemption is great and something new is boiling in the pot, we will never stop and (at least) It's not raining on this one!
