In 2025, Simpol. the reactive agency embarks on a structured path to strengthen its commitment to sustainability, with a focus on ESG (Environmental, Social, Governance) issues. The Turin-based communications agency decided to adopt concrete tools to measure and improve its impact by publishing its first Sustainability Report, obtaining an ESG rating, and establishing a Code of Ethics.
A voluntary choice that goes beyond future regulatory obligations, anticipating them, and underscores Simpol. the reactive agency's willingness to operate with transparency, accountability and long-term vision, consolidating the trust of employees, customers, partners and stakeholders.
Sustainability reporting and ESG rating: measuring to evolveโ
The sustainability report will be a key tool for analyzing and detailing the agency's social and environmental impact. It will not be limited to reporting, but will set clear and measurable goals, aligning with industry best practices.
To complete this path, Simpol. will obtain an ESG rating, an objective assessment that measures the level of integration of sustainability into business processes. This tool will make it possible to identify areas for improvement and adopt increasingly effective strategies in creating sustainable value.
A code of ethics to formalize the agency's valuesโ
In addition to the measurement tools, Simpol. will introduce in 2025 a code of ethics, a document that will collect the company's guiding values and good practices that inspire daily work. A concrete commitment to a more ethical, inclusive and sustainable business model, outlining clear principles for employees, associates and stakeholders.
โWe have always believed that communication should have a positive impact, not only for brands, but also for society and the environment,โ says Simone Arena, CEO of Simpol. This path is a natural step for us, because we want our values to be measurable and concrete. With the Sustainability Report, ESG rating, Code of Ethics and corporate welfare initiatives, we intend to strengthen our role as an innovative and responsible reality. It is a new chapter for the agency, which intends to contribute concretely to the creation of a more sustainable, ethical and conscious future.โ
Corporate welfare: initiatives already activated by Simpol.
Simpol. has already launched concrete initiatives for the well-being of its employees, focusing on digital tools, training and psychological support:
IO Smpl: Simpol. commitment to social responsibility
Simpol. the reactive agency carries on its social commitment through IO Smpl, the project that brings together all of the agency's charitable initiatives. Over the years, IO Smpl has supported important causes with projects such as Un Baffo per la Ricerca, for the prevention of male cancers; Traces, a photographic initiative to raise awareness of congenital heart disease; and D.istanti, a project created during the pandemic to tell stories of isolation and resilience.
For 2025, Simpol. will continue to strengthen its commitment with new charitable initiatives, which will be included in the sustainability report and will help create a concrete and positive impact on the community.