Brand strategy development
Brand Identity
Copywriting
Graphic Design
Video & Spot Production
Photo Shootings
Motion graphic, VFX, 3D
Influencer Marketing
Web development
Event organization and live story telling
Out of Home (OOH) campaigns
Sponsorships
Format housing projects was founded in the 1960s and over time it has become a reference point in the furniture scene at national and European levels.
Thanks to the more than 3,000 square meters dedicated to the showroom, every room in the house is represented in the form of a housing project, in order to propose different solutions combining the biggest Italian and international design brands. The video transmits all the values of Format Housing Projects.
In the first part of the video we find the representation of space and the concept of Format Space, at the center of history, experience and online sales, while in the end the core business and the plus of reality: tailor-made design.
Simpol. agency has been responsible for implementing a total rebranding of the site in order to make it more modern, intuitive and able to best tell the values of the brand.
The website has been designed to be a showcase site where, through the horizontal menu placed in the header, you can learn more about the different sections that make up the Format universe: Environments, Brands, Services, About, Format Space, News, Contacts, E-shop and Outlet.
The last two entries lead to the external Format store and Outlet sites. The first is the digital evolution of the showroom: a virtual showcase updated every day, the second an e-commerce that offers a selection of the products in the showroom at advantageous prices.
In addition, by consulting the “Brands” section, you will have the opportunity to know the history of each brand selected by Format and the method of purchase. In fact, some brands are available exclusively either for the physical store or for the e-shop, while for other brands you have the double option: search for some products on the online store or have a preview of the housing projects in the physical store.
Thanks to the more than 3,000 square meters dedicated to the showroom, every room in the house is represented in the form of a housing project, in order to propose different solutions combining the biggest Italian and international design brands. The video transmits all the values of Format Housing Projects.
In the first part of the video we find the representation of space and the concept of Format Space, at the center of history, experience and online sales, while in the end the core business and the plus of reality: tailor-made design.
Simpol. agency has been responsible for implementing a total rebranding of the site in order to make it more modern, intuitive and able to best tell the values of the brand.
The website has been designed to be a showcase site where, through the horizontal menu placed in the header, you can learn more about the different sections that make up the Format universe: Environments, Brands, Services, About, Format Space, News, Contacts, E-shop and Outlet.
The last two entries lead to the external Format store and Outlet sites. The first is the digital evolution of the showroom: a virtual showcase updated every day, the second an e-commerce that offers a selection of the products in the showroom at advantageous prices.
In addition, by consulting the “Brands” section, you will have the opportunity to know the history of each brand selected by Format and the method of purchase. In fact, some brands are available exclusively either for the physical store or for the e-shop, while for other brands you have the double option: search for some products on the online store or have a preview of the housing projects in the physical store.
Thanks to the more than 3,000 square meters dedicated to the showroom, every room in the house is represented in the form of a housing project, in order to propose different solutions combining the biggest Italian and international design brands. The video transmits all the values of Format Housing Projects.
In the first part of the video we find the representation of space and the concept of Format Space, at the center of history, experience and online sales, while in the end the core business and the plus of reality: tailor-made design.
Simpol. agency has been responsible for implementing a total rebranding of the site in order to make it more modern, intuitive and able to best tell the values of the brand.
The website has been designed to be a showcase site where, through the horizontal menu placed in the header, you can learn more about the different sections that make up the Format universe: Environments, Brands, Services, About, Format Space, News, Contacts, E-shop and Outlet.
The last two entries lead to the external Format store and Outlet sites. The first is the digital evolution of the showroom: a virtual showcase updated every day, the second an e-commerce that offers a selection of the products in the showroom at advantageous prices.
In addition, by consulting the “Brands” section, you will have the opportunity to know the history of each brand selected by Format and the method of purchase. In fact, some brands are available exclusively either for the physical store or for the e-shop, while for other brands you have the double option: search for some products on the online store or have a preview of the housing projects in the physical store.