Brand strategy development

Brand Identity

Copywriting

Graphic Design

Video & Spot Production

Photo Shootings

Motion graphic, VFX, 3D

Influencer Marketing

Web development

Event organization and live story telling

Out of Home (OOH) campaigns

Sponsorships

GILAC: Turin's craft beer is on social media

Birra Gilac entrusts Simpol. the reactive agency with the complete management of its social channels. Here is that between a convivial toast and a fresh beer, our contents come to life on the social platforms of Instagram, Facebook and LinkedIn

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INSIGHT

Challenge.

How to bring out the innovative and sustainable style that distinguishes the GILAC brand through communication on social networks in order to reach both a B2C and B2B audience?

Proposition.

We have created a social strategy with the aim of making users feel part of a community through columns capable of describing the brand at 360°, from production to consumption, enhancing moments of sharing and conviviality.

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Social Media Management


The strengths of Birra GILAC are the uniqueness of the offer, the sustainability of the product and a united family that over the years has handed down the passion and craftsmanship of the work. To better communicate these points, we have created a multichannel social strategy characterized by different columns following a monthly schedule in order to be in line with the seasons, events and promotions to be proposed to the public. Since this is a multichannel strategy, the tone of voice varies depending on the target audience, in order to be able to better communicate the values of the brand and its products.

Visit GILAC's social profiles: Instagram, Facebook and LinkedIn

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Social Media Management


The strengths of Birra GILAC are the uniqueness of the offer, the sustainability of the product and a united family that over the years has handed down the passion and craftsmanship of the work. To better communicate these points, we have created a multichannel social strategy characterized by different columns following a monthly schedule in order to be in line with the seasons, events and promotions to be proposed to the public. Since this is a multichannel strategy, the tone of voice varies depending on the target audience, in order to be able to better communicate the values of the brand and its products.

Visit GILAC's social profiles: Instagram, Facebook and LinkedIn

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03
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01

Social Media Management


The strengths of Birra GILAC are the uniqueness of the offer, the sustainability of the product and a united family that over the years has handed down the passion and craftsmanship of the work. To better communicate these points, we have created a multichannel social strategy characterized by different columns following a monthly schedule in order to be in line with the seasons, events and promotions to be proposed to the public. Since this is a multichannel strategy, the tone of voice varies depending on the target audience, in order to be able to better communicate the values of the brand and its products.

Visit GILAC's social profiles: Instagram, Facebook and LinkedIn

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GALLERY

Content Production

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