Brand strategy development

Brand Identity

Copywriting

Graphic Design

Video & Spot Production

Photo Shootings

Motion graphic, VFX, 3D

Influencer Marketing

Web development

Event organization and live story telling

Out of Home (OOH) campaigns

Sponsorships

Twinkly Pro: Turn on the magic of Christmas

All the magic of Christmas contained in a commercial! Between colors, bright decorations and a pinch of magic, the Twinkly Pro Christmas commercial comes to life.

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INSIGHT

Challenge.

How to convey the magic of Christmas but at the same time best represent Twinkly products?

Proposition.

We made an emotional video: a surprising encounter between a Santa Claus elf and a curious child, lots of lighting effects and a pinch of magic!

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IDEATION

A Magical Christmas with Twinkly: Lights, Emotions, Atmosphere.

Twinkly, a leading company in the field of LED lighting that can be controlled via application and cloud, is once again joining Simpol. the reactive agency for the production of the new Christmas commercial.

A video full of emotions and Christmas spirit to best represent the company's three products: interior lighting — present in the first part of the video, decorations on medium-sized objects — at the center of the commercial, and urban lighting for structures/buildings — in the final.

02

PRODUCTION

Behind the Scenes: Twinkly's Christmas Spot

From the creative idea to the creation of the storyboard, from the scouting of the actors to the production: Simpol. agency conceives and creates the entire Christmas commercial for the major social platforms and an international audience.

The video saw fifteen professionals in the field, four actors and... the police at work!
Yes the police, because if the first day of shooting took place at the Format Housing Projects Showroom by Orbassano for the interior scenes, the second day (or rather night) saw as its location the beautiful Piazza della Repubblica — a stone's throw from the famous Cathedral of Santa Maria del Fiore in Florence — closed for the occasion to the public.

03
0
1
01

IDEATION

A Magical Christmas with Twinkly: Lights, Emotions, Atmosphere.

Twinkly, a leading company in the field of LED lighting that can be controlled via application and cloud, is once again joining Simpol. the reactive agency for the production of the new Christmas commercial.

A video full of emotions and Christmas spirit to best represent the company's three products: interior lighting — present in the first part of the video, decorations on medium-sized objects — at the center of the commercial, and urban lighting for structures/buildings — in the final.

02

PRODUCTION

Behind the Scenes: Twinkly's Christmas Spot

From the creative idea to the creation of the storyboard, from the scouting of the actors to the production: Simpol. agency conceives and creates the entire Christmas commercial for the major social platforms and an international audience.

The video saw fifteen professionals in the field, four actors and... the police at work!
Yes the police, because if the first day of shooting took place at the Format Housing Projects Showroom by Orbassano for the interior scenes, the second day (or rather night) saw as its location the beautiful Piazza della Repubblica — a stone's throw from the famous Cathedral of Santa Maria del Fiore in Florence — closed for the occasion to the public.

03
0
1
2
01

IDEATION

A Magical Christmas with Twinkly: Lights, Emotions, Atmosphere.

Twinkly, a leading company in the field of LED lighting that can be controlled via application and cloud, is once again joining Simpol. the reactive agency for the production of the new Christmas commercial.

A video full of emotions and Christmas spirit to best represent the company's three products: interior lighting — present in the first part of the video, decorations on medium-sized objects — at the center of the commercial, and urban lighting for structures/buildings — in the final.

0
2
02

PRODUCTION

Behind the Scenes: Twinkly's Christmas Spot

From the creative idea to the creation of the storyboard, from the scouting of the actors to the production: Simpol. agency conceives and creates the entire Christmas commercial for the major social platforms and an international audience.

The video saw fifteen professionals in the field, four actors and... the police at work!
Yes the police, because if the first day of shooting took place at the Format Housing Projects Showroom by Orbassano for the interior scenes, the second day (or rather night) saw as its location the beautiful Piazza della Repubblica — a stone's throw from the famous Cathedral of Santa Maria del Fiore in Florence — closed for the occasion to the public.

GALLERY

Backstage

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